CRM Sr Analyst

Hiring company: PedidosYa PedidosYa is part of Delivery Hero, the world's leading delivery services company with presence in ~65 countries. PedidosYa is the leading technology company in delivery and quick-commerce in Latin America. It is a simple, fast, and accessible platform that connects millions of users, businesses, and delivery personnel with a wide variety of products and services. PedidosYa operates in 15 countries in Latin America, and in 2020 launched PedidosYa Markets, the first 100% digital marketplace that delivers food and household items in 15 minutes. Delivery Hero is listed on the Frankfurt Stock Exchange since 2017 and is part of the MDAX stock index. Job Description • Responsible for creating CRM campaigns for the entire lifecycle of our users, including automation and ad-hoc communications. • Develop strategy and framework for rapid testing across CRM channels • End-to-end management of email campaign development and execution. Includes collaboration with the regional CRM team and designers. • Structure and monitor complex journeys, triggers, and automations with static and dynamic content. • Create user purchase flow processes that drive conversation and engagement. • Analyze campaign results, develop benchmarks and reports. Requirements • Preferably more than 2 years of experience in CRM, customer marketing, or customer engagement. • Strong analytical skills, adept at creating data-driven strategies and end-to-end campaigns. • SQL and Python knowledge • Data extraction and analysis to generate action plans • Measurable test results and campaign development across different channels such as email, SMS, push notifications. • Familiarity with CRM technology and database segmentation tools. • Organizational skills, independence, multitasking ability, and attention to detail Additional Information At PedidosYa, impact is measured not only in results but in how we achieve them. We seek the best talent: people who resonate with our values, the way we think, decide, and collaborate every day. What you accomplish is key, but the "how" you do it is what defines us. Working as a team, we keep the business and our ecosystem growing, while we simplify daily life for millions of people. 👉 Learn about our values here. Talent diversity empowers our Culture and our organization. We play as a team in everything we do, and what we love most about that is that we promote the creation of diverse and inclusive teams that can bring different perspectives to PedidosYa. Our job opportunities are open to all people, regardless of gender identity, sexual orientation, ethnic background, religion, age, disability, and/or other individual characteristics. If you need any reasonable accommodation or specific accessibility for the interview, please mention it in your application. Additionally, feel free to share your pronouns (he/she/they) from the first contact. #PeYaCulture #DiversityEmpowersUs Please mention the word **INVINCIBLE** and tag RMTMuMjIxLjE3OS4yMTM= when applying to show you read the job post completely (#RMTMuMjIxLjE3OS4yMTM=). This is a beta feature to avoid spam applicants. Companies can search these words to find applicants that read this and see they're human. Tags: sys admin, technical, supervisor, customer support, testing, exec, medical, engineer